Team Leader – Marketing (Social Media)
Do you have a passion for creating engaging content and social media? Do you thrive in a fast-paced environment and enjoy leading a team of innovative individuals? If so, then we want to hear from you! Fusion CX is searching for a talented and experienced Team Lead for Marketing and Social Media to join our growing team in Navi Mumbai. In this role, you will be responsible for developing and executing a comprehensive content strategy for our company brands and their SBUs across all social media platforms. You will also lead a team of content creators to ensure that we are producing high-quality, engaging content that drives results.
Job Description
- Formulating captivating content strategies for company brands and their Strategic Business Units (SBUs) across diverse social media platforms.
- Crafting compelling copy, captions, and visually appealing content to enhance audience interaction and brand presence.
- Collaborating with marketing vertical leads to devise content calendars and ensure alignment with marketing objectives.
- Executing organic campaigns for job postings and community engagement initiatives to bolster brand visibility.
- Analyzing content performance metrics to refine strategies and maximize engagement and reach.
- Overseeing Online Reputation Management (ORM) activities to safeguard brand reputation.
- Drafting video scripts and coordinating with video editors to produce impactful brand asset videos.
- Monitoring social media platforms for emerging trends, conversations, and engagement opportunities.
- Coordinating with designers and video editors to deliver timely social media content.
- Developing internal communication content to facilitate effective internal messaging.
- Crafting PR articles as needed to support marketing and brand initiatives.
Job Requirements
- The minimum qualification is a bachelor’s degree in any stream.
- At least 5 years of experience in content creation and social media marketing
- Proven track record of developing and executing successful social media content strategies
- Excellent writing and editing skills with a strong understanding of SEO best practices
- Experience in creating engaging social media content (copy, visuals, videos) across various platforms
- Experience in managing and collaborating with creative teams (designers, video editors)
- Strong analytical skills with the ability to track and measure social media campaign performance
- Excellent communication, interpersonal, and organizational skills
- Experience in ORM activities a plus
- Experience in B2B content creation preferred (experience in other industries can be considered for strong candidates)
Why Join Fusion CX:
Careers at Fusion CX will offer a dynamic environment conducive to development and growth. The innovative and creative space with global exposure ensures you attain the experience to become a seasoned marketer with renowned brands in a fast-paced and challenging work environment. We are looking for a passionate and creative individual who is eager to make a significant impact on our social media presence. In this role, you will have the opportunity to:
- Lead a talented team of content creators.
- Develop and implement innovative social media strategies.
- Work on a variety of exciting projects and brands
- Be part of a growing and successful company.
Join us as a team leader in the marketing department, managing diverse and global brands and social media in the bustling city of Mumbai and elevating your career to the next level.
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